Avoid the easy path.

It’s already crowded with everyone else hoping to achieve success by doing what comes without an extraordinary investment of effort, emotion, and personal investment.

By the way, the quick idea or sure thing isn’t new to you.

You’re not the only one who’s looking for a break in the battle.

You’re not the only one needing a change of pace from the buffeting storms surrounding your quest for greatness.

You gain nothing by choosing the easy option. No new experience. No new skills. No new opportunity to surprise yourself with the greatness already inside you.

The only thing the easy path offers is completion. An end.

Whatever you have to do can be done more quickly if you do it the easy way. It’s done. Over. Completed.

Yet you are the one who’s lost out.

It is you who has failed.

  • You won’t build a better company pursuing the easy path. You might lose top talent along the way.
  • You won’t get rich pursuing the easy path. You might go to jail though.
  • You won’t build stronger relationships, lead better, or uncover the genius of your creativity pursuing the easy path. It’s impossible.

Whenever you’re facing what seems like a complex decisions in the middle of chaos and stress, ask yourself: “Do I want to be better or do I just want what comes next to be easy?” 

The post If It’s Easy, You’re Losing. appeared first on Dan Waldschmidt: Author of EDGY Conversations.

Copyright by Waldschmidt Partners Intl… Not sure that all that legal stuff really matters. If you want to share this material, do so. Just don’t charge for it and don’t tell people you wrote it. Both of those are uncool.

Other than that, all rights are reserved to you to change your life. If you are ready to be amazing, now is the time to get started. Onward…

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Author

  • Dan Waldschmidt

    Dan Waldschmidt is an international business strategist, speaker, author, and extreme athlete. His consulting firm solves complex marketing and business strategy problems for savvy companies all over the world. Dow Jones calls his Edgy Conversations blog one of the top sales sites on the internet. He’s been profiled in Business Week, INC Magazine, BBC, Fox News, The Today Show, and Business Insider, has been the featured guest on dozens of radio programs, and has published hundreds of articles on progressive business strategy. He is author of Edgy Conversations: How Ordinary People Achieve Outrageous Success.

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