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This blog first appeared on www.bizwomenover50conference.com

blogpixI know the value of networking and especially the power of building relationships face-to-face. Before I became an entrepreneur, I got my last two jobs – at Nicor Gas with one phone call and AT&T with two phone calls – because I had gotten to know the top public relations people through the Suburban Press Association, now defunct.

That’s why I’m stressing the benefits of in-person networking opportunities at the “Maximize Your Career – Business Tools for Women over 50” conference. While the program will present vital business and career information for women in their 50s, 60s and 70s, participants will also gain valuable contacts through networking to bolster their support system and provide personal and professional advice.

Conference participants will have time to mix and mingle with other attendees and sponsors before the conference, at the break, at lunch, through guided activities and after the conference has concluded.

Since networking is planting seeds (sales is harvesting), participants will have the opportunity to plant quite a garden that they can later weed, nourish and grow into plants, bushes or trees depending on the time, care and commitment they choose to put into the process.

What’s equally exciting is that this is the first all-day business conference for Boomer women in the Chicago area. This age group is frequently well educated, experienced and knowledgeable yet they are more likely to be stymied in their careers than younger women or men that age. They need to overcome potential age and sex barriers. They need an event geared to them where they can meet others like them!

The conference will be held from 8:15 am – 4:00 pm April 17, 2015, at DePaul University, Naperville Campus, 150 W. Warrenville Rd., Naperville IL 60663.

Details about registration and sponsorship opportunities are available at www.bizwomenover50conference.com

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